Baidu SEO: Challenges and Intricacies of Marketing in China by Véronique Duong

By Véronique Duong

SEO practices for Baidu and different chinese language se's are little recognized within the Western international. notwithstanding, to ensure that an organization to advertise itself effectively within the heart country, it truly is completely essential to log on in China. chinese language website positioning is not just approximately engaged on the on-site and off-site facets of a website, there also are many administrative initiatives take into consideration: the production of a domain in China can pose governmental difficulties (obtaining a chinese language cellular line, employing for an ICP license, proving that the corporate is easily demonstrated in China, etc.)

In order for readers to appreciate how search engine optimisation and web-marketing works in China, tips, suggestion and case reports are awarded all through this book.

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